South Korean tech giant, Samsung makes plans to launch an artificial intelligence digital assistance service with its upcoming smartphone Galaxy S8.
Earlier in October, the Korean company obtained Viv Labs, which provides a digital assistance by voice to smartphone users and made by the creators of Apple’s ‘Siri’ Dag Kittlaus, Chris Brigham and Adam Cheyer.
A tech source said that the company is planning to incorporate Viv services to its home appliances and smart wearable devices.
Rhee Injong, Samsung’s Executive Vice-President said that though they doesn’t do anything of their own, by attaching more services to their products they are making a path to get it much smarter.
The Vice President said by referring to AI assistant that developers can attach and upload services to their agent.
The world’s top smartphone maker didn’t said a word about what type of services it is going to offer through its own digital assistant.
By integrating an AI to the numerous home products, the Korean company gives a remarkable edge to its competitors like Google, Apple and Amazon.
The company hopes to differentiate its devices from phones to fridges, by integrating artificial intelligence.
Samsung said that it plans more acquisitions to bolster its artificial intelligence and other software capabilities.
Undoubtedly, Samsung heavily relied on its upcoming Galaxy S8 to win over costumers after the massive recall of Galaxy Note 7.